Tide To Go removes stains from anywhere. Its small size lets people take it anywhere, often remedying stains they get while they’re out. This campaign focuses on highlighting the benefit of having one on you wherever you go.
Print Ads - Tide To Go
Ambient Outdoor - Tide To Go
Stain can happen anywhere, and the Tide To Go pen may not be available at all times. Drastic times call for drastic measures; Tide will place these exhibits around concentrated areas in cities, with the goal of saving those few who really need saving.
